Episode Details

In episode 14, Jeff Radke Chief Sales Officer and Executive Vice President of Sales for Sweetwater Sound shares his leadership insight and knowledge. He has been an influential mentor for The McAlear Group with a track record of growth. 

Highlights

Looking for specific advice? Below is a list of the questions asked to Jeff Radke as well as the time where you can find them in the video posted above.

Key Takeaways

The principle of doing the right thing applies to how they treat customers, employees, and vendors. It’s about maintaining integrity in all interactions, ensuring ethical practices are followed, and building partnerships rather than adversarial ones.

It’s easy to want everyone to like you, but that’s unrealistic. You must have thick skin, process feedback, and understand you can’t make everyone happy. You have to actively seek and respond to feedback to keep learning and growing. 

Aspiring leaders have to earn their stripes by putting in extra effort, being team players, and focusing on the greater good rather than personal gain. Leadership roles are not based on tenure alone. 

Discussion Questions

Take a few minutes to reflect on what you’ve heard and create some actionable next steps items. Below are a few questions based on the episode to help get you started on your speed mentorship journey.

Recommended Reading

7 Habits of Highly Effective People | Recommended Reading
7 Habits of Highly Effective People

By: Stephen Covey

The Power of Full Engagment | Jim Loehr
Power of Full Engagement

By: Jim Loehr

About the Mentor

Jeff Radke is the Chief Sales Officer and Executive Vice President of Sales for Sweetwater Sound, the largest online retailer of musical instruments and pro audio equipment in the world. He’s led the sales team since 1996 as well as all other customer-facing departments including Customer Experience, Product Support, the CSR team, and Sales Operations. Jeff is also responsible for Sweetwater’s professional systems integration company, All Pro Integrated Systems, with offices in Pensacola, FL and Fort Wayne, IN. 

 

Jeff started his career in brick and mortar at an iconic music store, West LA Music, in Los Angeles and was the Director of Sales for the United States and Mexico for AKG Acoustics, a high-end microphone manufacturer based in Vienna and a part of Harman Professional prior to his position at Sweetwater. He’s been a student of sales and in leadership positions for over 36 years.

Jeff and his wife, Linda, have two daughters and a son. He likes investing in the local community by serving on nonprofit boards, volunteering, and being involved on various church committees. Jeff plays guitar and saxophone and can regularly be found in his home studio writing and recording music. He loves spending time with his family and enjoys playing and watching tennis and other sports. He also enjoys hunting, fishing, reading, traveling, writing, and watching the Green Bay Packers.

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